To stand out during Champions League broadcasts, I pulled PEPSI into a punk-rock stop-motion world—rough edges, fast cuts, and relentless energy. By reworking assets of Lionel Messi, Vinícius Júnior, and Leah Williamson, the films fMatched the energy of Champions League Matches.
PEPSI x UEFA Champions League
Over the years, I’ve worked with PEPSI Global in Dublin, Ireland across a wide range of projects—from influencer kits to experimental LED cans embedded with video content. For this project, PEPSI tapped me to create a series of short-form videos celebrating their partnership with the UEFA Champions League. The spots aired globally during Champions League matches, bringing bold, energetic storytelling to one of the world’s biggest stages.